"This is the most valuable magazine that I look through."
- L&GR Subscriber Verbatim - February Issue, Signet AdStudy®
Did you know?
In a digital-first world, it’s easy to overlook the lasting value of print. But print still commands attention — and with our Power of Print program, it’s easier than ever to track your ROI.
This exclusive lead generation tool bridges the gap between your print investment and real-time engagement. When each issue is published, we send a digital edition via email and social media, increasing your product exposure and tracking the interest your ad generates. Power of Print leads come specifically from recipients who engage with our email campaigns — clicking to view the digital edition that includes your ad.
Power of Print leads are collected from users who actively click to view the digital edition of our magazine — the same edition that includes your ad. These are qualified, interested prospects who have engaged with your content.
And here’s the best part: These leads let you track the ROI of your print investment, transforming impressions into actionable data. Want to see how your ad is performing beyond the page? Now you can.
Questions about our Power of Print leads? Visit our Power of Print FAQs.
Retargeting
What is Retargeting?
Retargeting, also known as remarketing, is a form of online advertising that can help you keep your brand in front of bounced traffic after they see your print or digital ads. For most websites, only 2% of web traffic* converts on the first visit. Retargeting is a tool designed to help companies reach the 98% of users* who don’t convert right away.
With L&GR’s retargeting packages, we can help you set up retargeting campaigns across our publication websites and social media to help capitalize on missed traffic.
Email Marketing Campaigns
Send emails directly to the list of leads based on a previous email campaign.
"This is the most valuable magazine that I look through."
- L&GR Subscriber Verbatim - February Issue, Signet AdStudy®"There are many articles that I am intrigued about. It offers great perspectives and ideas from other retailers that I can utilize in my business. I'm always looking for new ideas. This is a great source to see what's going on out in our industry."
- L&GR Subscriber Verbatim - February Issue, Signet AdStudy®"It is very helpful in finding new ideas and sources for information related to the industry."
- L&GR Subscriber Verbatim - February Issue, Signet AdStudy®