Print is Powerful

 

 

It’s easy to make the assumption that print advertising has suffered due to the rise of the digital era. However, plenty of studies indicate print is still alive and well.

Did you know that in L&GR*:

  • Readers spend an average of 46 minutes with each issue of Lawn & Garden Retailer
  • 80% took actions on ads in the magazine, whether buying, recommending, requesting more information or visiting an advertiser’s website
  • Each issue is read by an average of 3.1 people
  • Over 95% of our audience is directly involved in purchasing decisions for one or more categories

 

Our exclusive “Power of Print” program is an exciting new way to generate leads from your print advertising investments. When each issue becomes available, a digital edition is sent via email and social media, providing you more exposure to your products.  On average, we deliver more than 240 leads per issue!

*Signet AdStudy data

Capitalize on the leads from your ad in L&GR

Additional package options include:

  • Retargeting plans (to serve your ad to the list of leads on Facebook, Google, etc.)
  • Email marketing campaigns (sending emails directly to the list of leads).

Contact Your Sales Representative to Learn More

Tiffany O'Kelley
Group Publisher

tokelley@greatamericanpublish.com
616-520-2172

Kim Sammartino
Integrated Media Consultant

ksammartino@greatamericanpublish.com
616-520-2173

Diane Hart
Integrated Media Consultant

dhart@greatamericanpublish.com
616-520-2155